Press release
Sustainable Booth-Building: Iris Wörnlein-Herbke, Messebau Wörnlein, Alexander Woderer from Markus GmbH, Jennifer Tegeler, NürnbergMesse, and Markus Geyer from Holtmann+ present the sustainable ECO-Rips carpet (from right)

Sustainable Booth-Building: Iris Wörnlein-Herbke, Messebau Wörnlein, Alexander Woderer from Markus GmbH, Jennifer Tegeler, NürnbergMesse, and Markus Geyer from Holtmann+ present the sustainable ECO-Rips carpet (from right)

Press release of the NürnbergMesse Group

Sustainable Booth-Building: NürnbergMesse Installs ECO-Rips Carpeting Throughout

3. March 2025
  • ECO-Rips carpeting to be the new standard in exhibition halls when exhibitors book through NürnbergMesse’s Service Partners Messebau Wörnlein und Holtmann+
  • After use, the carpet is processed into granulate and entirely recycled as secondary raw material
  • Carpet production generates about 23% less CO2

NürnbergMesse is the first exhibition company in Germany to offer its clients sustainable, entirely recyclable carpeting, site-wide, for all its rented full-service exhibition booths. Since the start of this year, all areas scheduled for events in Nuremberg have been outfitted with sustainable carpet. More than 10,000 square metres of the sustainable floor covering were also laid for IWA OutdoorClassics 2025. “Integrating sustainable services for our exhibitors is a core goal for us. Here booth construction will play a key role in helping us hold trade fairs and conferences more sustainably,” said Dr Martin Kassubek, Senior Head of Business Development at NürnbergMesse Group.

Wholly recyclable ECO-Rips carpeting made by MARKUS GmbH will be provided automatically at all NürnbergMesse’s full-service rental booths. The carpet offers the familiar sturdiness of conventional carpeting, but with the advantage that after use, it can be entirely recycled and returned to the production loop.

NürnbergMesse and its Service Partners Messebau Wörnlein and Holtmann+ are thus making booth construction more sustainable – and at no additional expense to exhibitors. ECO-Rips carpeting is already available for order in popular colours, and its durability and appearance are no different from conventional carpeting.

After use, all carpets are collected, pressed in Nuremberg, transported to the manufacturer, shredded there and processed into new carpets and floor coverings, which are then used again at trade fairs.

Once used, all the carpeting is taken up and collected, compressed in Nuremberg, transported to the manufacturer, shredded, and entirely reprocessed there into new carpet and floor coverings. Since it’s fully recyclable, there’s no waste of any kind. “Introducing ECO-Rips carpeting was an important step forward in our sustainability process. We’re very pleased that as of this year, all our exhibitors will be able to benefit from this sustainable innovation,” said a delighted Iris Wörnlein-Herbke, Managing Director at Messebau Wörnlein.

Sustainable booth construction: Easy on resources and efficient

Along with sustainable floor coverings, the choice of a booth construction method also helps significantly to make trade fairs more sustainable. Modular booth construction offers major advantages over conventional, custom-built booths. The reusable booth modules mean there’s less waste and considerably less material consumed. Yet their flexible components mean booths can be built in a wide variety of sizes and with customised designs. Which makes modular construction sustainable and more cost-effective for exhibitors overall. Full-service rental booths from NürnbergMesse are set up by the company’s on-site Service Partners, Holtmann+ and Messebau Wörnlein, and can be booked directly by way of each event’s online exhibitor shop.

Dr. Ulf Santjer
Dr Ulf Santjer
Press Spokesman NürnbergMesse
T: +49 9 11 86 06-80 28
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Maximilian Hensel
Maximilian Hensel
Senior Manager Corporate Communications
T: +49 9 11 86 06-85 15
Send enquiry
About the NürnbergMesse Group

The NürnbergMesse Group was entered in the commercial register on April 5, 1974 as Nürnberger Messe- und Ausstellungsgesellschaft mbH (NMA); today it is one of the 15 largest exhibition companies in the world. It employs around 1,200 people at 15 international locations in Germany, Austria, Italy, Greece, Brazil, China, India and the USA. It has a network of foreign representatives in over 100 other countries. The portfolio of around 120 face-to-face and digital events focuses on five subject areas: Retail & Consumer Goods, Building & Construction, Process Technology, Electronics & Security and Social & Public. In total, its events secure over 12,000 jobs as well as billions in tax revenue and purchasing power every year, making NürnbergMesse an important economic driver for the Nuremberg metropolitan region and throughout Germany. As an employer and organizer of major events, NürnbergMesse assumes responsibility for people and the environment. It aligns its business activities with the 17 SDGs of the United Nations with the aim of achieving a CO2-neutral energy supply by 2028.